{"product_id":"k73-hogan-grotesk","title":"K73 Hogan Grotesk","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003eK73 Hogan Grotesk \u003c\/em\u003e\u003c\/strong\u003eis a contemporary grotesk typeface that fuses the structural clarity of sans serif with the expressive intensity of blackletter. Designed as a hybrid system, it balances modernist precision with ornamental disruption resulting in a voice that feels both controlled and rebellious. Built with a complete 8-weight range (Thin to Black) alongside matching italics, it adapts effortlessly from subtle editorial use to bold, high impact display, maintaining a consistent rhythm across every weight.\u003c\/p\u003e\u003cp\u003eAt its core, Hogan Grotesk operates as a responsive type system. Through contextual alternates, letterforms shift automatically as they are typed, creating a fluid and evolving flow that merges grotesk stability with blackletter inspired motion. Brutal, edgy, and expressive, it challenges the neutrality of traditional grotesks while remaining highly functional. The addition of a variable font further enhances its flexibility, offering designers precise control to craft dynamic, contemporary typographic compositions.\u003c\/p\u003e","brand":"K73 Type Foundry","offers":[{"title":"Desktop","offer_id":48512803995831,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"Webfont 10K","offer_id":48512804028599,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"Webfont 100K","offer_id":48512804061367,"sku":null,"price":144.0,"currency_code":"USD","in_stock":true},{"title":"ePub","offer_id":48512804094135,"sku":null,"price":288.0,"currency_code":"USD","in_stock":true},{"title":"App 25K","offer_id":48512804126903,"sku":null,"price":720.0,"currency_code":"USD","in_stock":true},{"title":"Webfont 1M","offer_id":48512804159671,"sku":null,"price":720.0,"currency_code":"USD","in_stock":true},{"title":"App 200K","offer_id":48512804192439,"sku":null,"price":1440.0,"currency_code":"USD","in_stock":true},{"title":"App 1M","offer_id":48512804225207,"sku":null,"price":3600.0,"currency_code":"USD","in_stock":true},{"title":"Webfont 10M","offer_id":48512804257975,"sku":null,"price":3960.0,"currency_code":"USD","in_stock":true},{"title":"App 5M","offer_id":48512804290743,"sku":null,"price":7200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0590\/6284\/5623\/files\/k73-hogan-grotesk-k73-type-foundry-1.jpg?v=1780356782","url":"https:\/\/studio2am.co\/products\/k73-hogan-grotesk","provider":"Studio 2am","version":"1.0","type":"link"}